IMC 563: Reputation Management
School of Journalism and New Media
This course covers public relations as a key component of integrated marketing communications, interacting with other disciplines to manage a client's reputation among all publics and stakeholders.
- Lecture: Lecture for IMC 563
- Lecture: Compressed Video for IMC 563
- Lecture: Web-based Lecture for IMC 563
- Lecture: Online Program for IMC 563
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