IMC 390: Advanced Writing: Integrated Marketing
Types of advertising; concepts of creativity, copy structure, and style; emphasis on creative thinking and clear, precise writing in preparation of advertising for print and broadcast media and copy for presentations and direct mail.
- IMC 205: Writing for Integrated Marketing Comm (Minimum grade: C)
- Course may be repeated only once.
- Pre-Requisite: 24 Earned Hours
- Lecture: Lecture for IMC 390
- Lecture: Compressed Video for IMC 390
- Lecture: Web-based Lecture for IMC 390
Online, Internet, or Web-based
Students may be required to pay additional fees to an outside vendor for identity verification prior to a proctored assessment.
- $100.00 per 3 Semester Credit Hours