SRA 311: Sport Marketing
This course focuses on the management of tourism and outdoor recreation
businesses. It will cover basic business principles needed for running a
successful tourism and recreation business, and will include special
considerations for private recreation operations on public lands (e.g.,
concessionaires, long-term leases). Student participation and discussion
will be emphasized.
- Lecture: Lecture for SRA 311
- Lecture: Web-based Lecture for SRA 311
- Lecture: iStudy for SRA 311
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