SRA 311: Sport Marketing
Health, Exercise Sci & Recreation Mgmt
This course focuses on the management of tourism and outdoor recreation businesses. It will cover basic business principles needed for running a successful tourism and recreation business, and will include special considerations for private recreation operations on public lands (e.g., concessionaires, long-term leases). Student participation and discussion will be emphasized.
- Lecture: Lecture for SRA 311
- Lecture: Web-based Lecture for SRA 311
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