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IMC 506: Content Marketing

Meek School of Journalism & New Media

This course is designed to enhance students’ understanding of content marketing; the status of content marketing in today’s marketplace; and the relationship between content, marketing, brands, and the different types of media.

3 Credits

Prerequisites

  • Prerequiste: Junior standing (60 hr).

Instruction Type(s)

  • Lecture: Lecture for IMC 506

Subject Areas

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