FCS 444: Strategic Issues in Services
FAMILY & CONSUMER SCIENCES
Merchandising strategy in a dramatically changing, intensely competitive marketplace, focuses on key concepts in strategic retailing, success requirements, environment, and consumer tastes.
3 Credits
Prerequisites
- Bus 271: Business Communication
- Mktg 361: Introduction to Retailing
- Mktg 367: Consumer Behavior
- FCS 102: Introduction to Merchandising
- Mgmt 371: Principles of Management
- Pre-Requisite: 24 Earned Hours
Instruction Type(s)
- Lecture: Lecture for FCS 444
Subject Areas
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