Skip UM navigation Skip to Main Navigation

UNIVERSITY OF MISSISSIPPI SCHOOLS AND COLLEGES

The Schools of Nursing and Pharmacy operate on both the Oxford and Jackson campuses. The Schools of Dentistry, Health Related Professionals and Medicine, and the Health Sciences Graduate School, are based in Jackson only. (Additional healthcare programs are available through the School of Applied Sciences on the Oxford campus.) Other than these exceptions, the schools above are on the Oxford campus.

IMC 306: Digital Marketing Communication

School of Journalism and New Media

A detailed survey of marketing communications online applications, e.g., the website as a basic marketing platform, search engine optimization, digital promotions, email and social media marketing.

3 Credits

Prerequisites

  • Course may be repeated only once.
  • Prerequisite: IMC 205 minimum grade C or Jour 102 minimum grade C
  • Pre-Requisite: 24 Earned Hours

Instruction Type(s)

  • Lecture/Lab: Lecture/Lab for IMC 306
  • Lecture/Lab: Compressed Video for IMC 306
  • Lecture/Lab: Web-based Lecture/Lab for IMC 306

Subject Areas

The policies and regulations contained in this online University of Mississippi Catalog are in effect for the current or selected semester. The catalog is not a contract, but rather a guide for the convenience of students. The University of Mississippi reserves the right to 1) change or withdraw courses; 2) change the fees, rules, and schedules for admission, registration, instruction, and graduation; and 3) change other regulations affecting the student body at any time. Implicit in each student’s enrollment with the university is an agreement to comply with university rules and regulations, which the university may modify to exercise properly its educational responsibility.