Mktg 458: Sales Management
Theory, principles, and practices of sales force administration for business manufacturing, wholesaling, and service enterprises. Topics include recruiting, training, compensation, and performance appraisal.
- Mktg 351: Marketing Principles (Minimum grade: C)
- Pre-Requisite: 24 Earned Hours
- Lecture: Lecture for Mktg 458
- Lecture: Compressed Video for Mktg 458
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