IMC 561: Creative Development and Direction
School of Journalism and New Media
This course covers - from start to finish - the many facets of IMC creative development and management, all of which are combinations of both right and left-brain thinking.
3 Credits
Prerequisites
- IMC 501: Principles of Integrated Marketing Comm
- Prerequisite requirements for this course may also be satisfied by consent of instructor.
Instruction Type(s)
- Lecture: Lecture for IMC 561
- Lecture: Compressed Video for IMC 561
- Lecture: Web-based Lecture for IMC 561
Subject Areas
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