Mktg 760: Applied Quantitative Analysis
This doctoral seminar focuses on the application of panel-data
techniques and the assumptions underlying the models that give rise to
them. Topics deal with violations of the regression assumptions,
endogeneity, fixed effects, random effects models, probit and logit
models, as well as structural equations. Special topics that are
current in marketing research will be covered.
- Seminar: Seminar for Mktg 760
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